In what other industries or areas would Threadless’ community-driven product development model work well? And not so well?
This model works well for T-shirt production becuase it provides high creative value with a low production cost. The low production cost is due mostly to the static nature of the production process - a fixed amount of shirts/hoodies etc. are produced during every production cycle. This model would work well in other areas where creativity is valued and the product design is simple.
However, this model would not transfer well to complex products, such as shoes or handbags, where the customized production process would be too expensive.
Tuesday, April 14, 2009
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